{"id":5031,"date":"2025-09-01T11:51:08","date_gmt":"2025-09-01T09:51:08","guid":{"rendered":"https:\/\/www.lestandmodulaire.com\/?p=5031"},"modified":"2025-09-03T09:40:48","modified_gmt":"2025-09-03T07:40:48","slug":"un-groupe-quatre-identites-fortes-retour-sur-deux-ans-de-refonte-de-nos-marques","status":"publish","type":"post","link":"https:\/\/www.lestandmodulaire.com\/en\/un-groupe-quatre-identites-fortes\/","title":{"rendered":"Un groupe, quatre identit\u00e9s fortes : retour sur deux ans de refonte de nos marques"},"content":{"rendered":"<div class='breakdance'><section class=\"bde-section-5031-336 bde-section\">\n  \n  \n\t\n\n\n\n<div class=\"section-container\"><div class=\"bde-columns-5031-337 bde-columns\"><div class=\"bde-column-5031-338 bde-column\">\n  \n  \n\t\n\n\n\n<div class=\"bde-div-5031-128 bde-div\">\n  \n  \n\t\n\n\n\n<ul class=\"bde-post-meta-5031-122 bde-post-meta\"><li class=\"ee-postmeta-terms-wrap\"><span class=\"ee-postmeta-term\">WENES Group<\/span><\/li><\/ul><ul class=\"bde-post-meta-5031-127 bde-post-meta\">            <li class=\"ee-postmeta-date-wrap\">\n                                                        <span class=\"ee-postmeta-date\">01.09.2025<\/span>\n                                <\/li>\n            <\/ul><div class=\"bde-social-share-buttons-5031-130 bde-social-share-buttons\">\n<div class=\"bde-social-share-button bde-social-share-button-mobile js-breakdance-share-mobile\">\n  <span class=\"bde-social-share-button-icon\">\n    <svg fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 16 16\">\n      <path d=\"M11 2.5a2.5 2.5 0 1 1 .603 1.628l-6.718 3.12c.154.49.154 1.015 0 1.504l6.718 3.12a2.5 2.5 0 1 1-.488.876l-6.718-3.12a2.5 2.5 0 1 1 0-3.256l6.718-3.12A2.504 2.504 0 0 1 11 2.5Z\" fill=\"currentColor\"\/>\n    <\/svg>\n  <\/span>\n  <\/div>\n\n<div class=\"js-breakdance-share-button bde-social-share-button bde-social-share-button-linkedin\" data-network=\"LinkedIn\"  >\n    <span class=\"bde-social-share-button-icon\">\n        <svg aria-hidden=\"true\" focusable=\"false\" data-prefix=\"fab\" class=\"svg-inline--fa fa-linkedin fa-w-14\" role=\"img\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 448 512\">\n      <path fill=\"currentColor\" d=\"M416 32H31.9C14.3 32 0 46.5 0 64.3v383.4C0 465.5 14.3 480 31.9 480H416c17.6 0 32-14.5 32-32.3V64.3c0-17.8-14.4-32.3-32-32.3zM135.4 416H69V202.2h66.5V416zm-33.2-243c-21.3 0-38.5-17.3-38.5-38.5S80.9 96 102.2 96c21.2 0 38.5 17.3 38.5 38.5 0 21.3-17.2 38.5-38.5 38.5zm282.1 243h-66.4V312c0-24.8-.5-56.7-34.5-56.7-34.6 0-39.9 27-39.9 54.9V416h-66.4V202.2h63.7v29.2h.9c8.9-16.8 30.6-34.5 62.9-34.5 67.2 0 79.7 44.3 79.7 101.9V416z\"><\/path>\n    <\/svg>\n      <\/span>\n    <\/div>\n\n<\/div>\n<\/div><h1 class=\"bde-heading-5031-345 bde-heading\">\nUn groupe, quatre identit\u00e9s fortes : retour sur deux ans de refonte de nos marques\n<\/h1><div class=\"bde-rich-text-5031-346 bde-rich-text breakdance-rich-text-styles\"><p>Depuis plus de 17 ans, WENES s\u2019impose comme un acteur de r\u00e9f\u00e9rence dans l\u2019univers du stand, de l\u2019\u00e9v\u00e9nementiel, de l\u2019am\u00e9nagement d\u2019espaces de travail et des solutions modulaires. Mais en coulisses, c\u2019est une transformation de fond qui a mobilis\u00e9 toutes nos \u00e9quipes pendant deux ans : la refonte de nos marques.<\/p>\n<\/div><a class=\"bde-text-link-5031-414 bde-text-link link-animation breakdance-link\" href=\"https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/09\/Hello-its-WENES-Group-Presentation.pdf\" target=\"_blank\" data-type=\"url\">\n  D\u00c9COUVRIR WENES GROUP\n\n<\/a>\n<\/div><div class=\"bde-column-5031-342 bde-column\">\n  \n  \n\t\n\n\n\n<div class=\"bde-basicslider-5031-343 bde-basicslider\">\n<div class=\"breakdance-swiper-wrapper\" data-swiper-id=\"343\">\n    <div class=\"swiper\">\n      <div class=\"swiper-wrapper\">\n      \n\t                    \n        <div class=\"swiper-slide\">\n          <div class=\"bde-basicslider__slide\">\n              <div class=\"bde-basicslider__content\">\n                                                <\/div>\n\n\t\t\t\t\t\t          <img decoding=\"async\" class=\"breakdance-image-object bde-basicslider__image\" src=\"https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/06\/le-stand-modulaire-article-un-groupe-quatre-identites-fortes-2025-03.jpg\" width=\"1920\" height=\"1280\" srcset=\"https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/06\/le-stand-modulaire-article-un-groupe-quatre-identites-fortes-2025-03.jpg 1920w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/06\/le-stand-modulaire-article-un-groupe-quatre-identites-fortes-2025-03-300x200.jpg 300w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/06\/le-stand-modulaire-article-un-groupe-quatre-identites-fortes-2025-03-1024x683.jpg 1024w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/06\/le-stand-modulaire-article-un-groupe-quatre-identites-fortes-2025-03-768x512.jpg 768w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/06\/le-stand-modulaire-article-un-groupe-quatre-identites-fortes-2025-03-1536x1024.jpg 1536w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/06\/le-stand-modulaire-article-un-groupe-quatre-identites-fortes-2025-03-18x12.jpg 18w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" alt=\"Pr\u00e9sentation WENES Group\">\n\t\t\t\n          <\/div>\n        <\/div>\n       \n      <\/div>\n    <\/div>\n        \n            <div class=\"swiper-pagination\"><\/div>\n    \n<\/div>\n\n<\/div>\n<\/div><\/div><div class=\"bde-icon-5031-344 bde-icon\">\n\n    \n            <div class=\"bde-icon-icon breakdance-icon-atom\" >\n    \n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"138\" height=\"138\" viewbox=\"0 0 138 138\">\r\n  <g id=\"Groupe_6813\" data-name=\"Groupe 6813\" transform=\"translate(-885 -796)\">\r\n    <path id=\"Trac\u00e9_10782\" data-name=\"Trac\u00e9 10782\" d=\"M69,0A69,69,0,1,1,0,69,69,69,0,0,1,69,0Z\" transform=\"translate(885 796)\" fill=\"#faf5f2\"\/>\r\n    <g id=\"Groupe_6479\" data-name=\"Groupe 6479\" transform=\"translate(2338.254 -1559.489) rotate(45)\">\r\n      <line id=\"Ligne_358\" data-name=\"Ligne 358\" x2=\"37.472\" y2=\"37.457\" transform=\"translate(717.173 2674.641)\" fill=\"none\" stroke=\"#00414a\" stroke-width=\"2\"\/>\r\n      <path id=\"Trac\u00e9_10381\" data-name=\"Trac\u00e9 10381\" d=\"M-21487.914-9899v39.539h-39.367\" transform=\"translate(22243.01 12572.418)\" fill=\"none\" stroke=\"#00414a\" stroke-width=\"2\"\/>\r\n    <\/g>\r\n  <\/g>\r\n<\/svg>\n        \n        \n        \n            <\/div>\n    \n\n\n<\/div><\/div>\n<\/section><section class=\"bde-section-5031-132 bde-section de-reading-time-content\">\n  \n  \n\t\n\n\n\n<div class=\"section-container\"><div class=\"bde-div-5031-140 bde-div\">\n  \n  \n\t\n\n\n\n<div class=\"bde-rich-text-5031-289 bde-rich-text breakdance-rich-text-styles\">\n<h2><span data-teams=\"true\">Une refonte n\u00e9e de notre <span style=\"color: #1ab993;\">ADN<\/span><\/span><\/h2>\n<\/div>\n<\/div><div class=\"bde-div-5031-162 bde-div\">\n  \n  \n\t\n\n\n\n<div class=\"bde-columns-5031-164 bde-columns\"><div class=\"bde-column-5031-168 bde-column\">\n  \n  \n\t\n\n\n\n<div class=\"bde-rich-text-5031-169 bde-rich-text breakdance-rich-text-styles\">\n<p>Tout a commenc\u00e9 par <a href=\"https:\/\/wenes-stand.com\/\" target=\"_blank\" rel=\"noopener\"><strong>WENES Stand<\/strong><\/a>, l\u2019activit\u00e9 historique du groupe et LA marque qui a b\u00e2ti notre notori\u00e9t\u00e9.<br \/>Nous avons choisi de <strong>repartir de notre raison d\u2019\u00eatre<\/strong> : qui sommes-nous aujourd\u2019hui ? Quelles sont nos valeurs ? Quelle exp\u00e9rience voulons-nous offrir \u00e0 nos clients ? Ce travail a \u00e9t\u00e9 <strong>collectif<\/strong>, impliquant nos \u00e9quipes \u00e0 chaque \u00e9tape, pour aboutir \u00e0 une nouvelle identit\u00e9 en phase avec notre r\u00e9alit\u00e9 de terrain.<\/p><p>\u00a0<\/p><p><strong>R\u00e9sultat ?<\/strong><br \/>Un <strong>territoire de marque haut en couleur, cr\u00e9atif et affirm\u00e9<\/strong>, qui fait la part belle aux r\u00e9alisations, aux talents en interne, et surtout \u00e0 <strong>nos clients<\/strong>, devenus les meilleurs ambassadeurs de notre exigence qualit\u00e9. Le site a \u00e9t\u00e9 enti\u00e8rement repens\u00e9 pour mettre en avant t\u00e9moignages, r\u00e9alisations et expertise sur-mesure.<\/p>\n<\/div>\n<\/div><\/div>\n<\/div><\/div>\n<\/section><section class=\"bde-section-5031-361 bde-section de-reading-time-content\">\n  \n  \n\t\n\n\n\n<div class=\"section-container\"><div class=\"bde-div-5031-362 bde-div\">\n  \n  \n\t\n\n\n\n<div class=\"bde-rich-text-5031-363 bde-rich-text breakdance-rich-text-styles\">\n<h2><span data-teams=\"true\">Puis une mue progressive de nos <span style=\"color: #1ab993;\">autres marques<\/span><\/h2>\n<\/div>\n<\/div><div class=\"bde-div-5031-364 bde-div\">\n  \n  \n\t\n\n\n\n<div class=\"bde-columns-5031-365 bde-columns\"><div class=\"bde-column-5031-366 bde-column\">\n  \n  \n\t\n\n\n\n<div class=\"bde-rich-text-5031-367 bde-rich-text breakdance-rich-text-styles\">\n<p>Forts de cette dynamique, nous avons poursuivi la refonte pour :<\/p><ul><li><a href=\"https:\/\/wenes-event.com\/\" target=\"_blank\" rel=\"noopener\"><strong>WENES Event<\/strong><\/a> \u2013 notre agence \u00e9v\u00e9nementielle audacieuse<\/li><li><a href=\"https:\/\/www.wenes-amenagement.com\/\" target=\"_blank\" rel=\"noopener\"><strong>WENES Am\u00e9nagement<\/strong><\/a> \u2013 sp\u00e9cialis\u00e9e dans l'am\u00e9nagement de bureaux professionnels<\/li><li><a href=\"https:\/\/www.lestandmodulaire.com\/en\/\" target=\"_blank\" rel=\"noopener\"><strong>The Modular Stand<\/strong><\/a> \u2013 notre solution 100% modulaire, \u00e9conomique et durable<\/li><\/ul><p>Chaque entit\u00e9 a d\u00e9sormais <strong>son identit\u00e9 propre<\/strong>, coh\u00e9rente avec sa mission, son march\u00e9, ses cibles. Mais toutes partagent un socle commun : <strong>le sur-mesure, l\u2019exp\u00e9rience utilisateur, et la passion des lieux qui cr\u00e9ent du lien.<\/strong><\/p><p>\u00a0<\/p><p>\ud83d\udc49 Un bel exemple de cette compl\u00e9mentarit\u00e9 ?<br \/><span data-teams=\"true\">Le <strong>showroom de la marque Jeremias<\/strong>, un projet m\u00ealant am\u00e9nagement d\u2019espace et valorisation produit \u00e0 d\u00e9couvrir ici\u00a0<\/span><\/p>\n<\/div><a class=\"bde-container-link-5031-387 bde-container-link breakdance-link\" href=\"https:\/\/www.wenes-amenagement.com\/realisation\/showroom-jeremias\/\" target=\"_blank\" data-type=\"url\">\n  \n  \n\t\n\n\n\n<div class=\"bde-div-5031-388 bde-div\">\n  \n  \n\t\n\n\n\n<div class=\"bde-text-5031-389 bde-text\">\nD\u00e9couvrir le showroom Jeremias\n<\/div>\n<\/div><div class=\"bde-icon-5031-390 bde-icon\">\n\n    \n            <div class=\"bde-icon-icon breakdance-icon-atom\" >\n    \n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 320 512\"><!--! Font Awesome Free 6.5.1 by @fontawesome - https:\/\/fontawesome.com License - https:\/\/fontawesome.com\/license\/free (Icons: CC BY 4.0, Fonts: SIL OFL 1.1, Code: MIT License) Copyright 2023 Fonticons, Inc. --><path d=\"M278.6 233.4c12.5 12.5 12.5 32.8 0 45.3l-160 160c-12.5 12.5-32.8 12.5-45.3 0s-12.5-32.8 0-45.3L210.7 256 73.4 118.6c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0l160 160z\"\/><\/svg>\n        \n        \n        \n            <\/div>\n    \n\n\n<\/div>\n\n<\/a>\n<\/div><\/div>\n<\/div><\/div>\n<\/section><section class=\"bde-section-5031-419 bde-section de-reading-time-content\">\n  \n  \n\t\n\n\n\n<div class=\"section-container\"><div class=\"bde-div-5031-420 bde-div\">\n  \n  \n\t\n\n\n\n<div class=\"bde-rich-text-5031-421 bde-rich-text breakdance-rich-text-styles\">\n<h2><span data-teams=\"true\">\u00c9volution des logos du <span style=\"color: #1ab993;\">Groupe<\/span><\/span><\/h2>\n<\/div>\n<\/div><\/div>\n<\/section><section class=\"bde-section-5031-487 bde-section slider-agence\">\n  \n  \n\t\n\n\n\n<div class=\"section-container\"><div class=\"bde-advancedslider-5031-488 bde-advancedslider\">\n<div class=\"breakdance-swiper-wrapper\" data-swiper-id=\"488\">\n  <div class=\"swiper\">\n    <div class=\"swiper-wrapper\">\n      <div class=\"bde-advancedslide-5031-489 bde-advancedslide swiper-slide\"><div class=\"advanced-slider__slide\">\r\n  <div class=\"bde-image-5031-490 bde-image\">\n<figure class=\"breakdance-image breakdance-image--5077\">\n\t<div class=\"breakdance-image-container\">\n\t\t<div class=\"breakdance-image-clip\"><img decoding=\"async\" class=\"breakdance-image-object\" src=\"https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/06\/le-stand-modulaire-article-un-groupe-quatre-identites-fortes-2025-16.jpg\" width=\"1250\" height=\"900\" srcset=\"https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/06\/le-stand-modulaire-article-un-groupe-quatre-identites-fortes-2025-16.jpg 1250w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/06\/le-stand-modulaire-article-un-groupe-quatre-identites-fortes-2025-16-300x216.jpg 300w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/06\/le-stand-modulaire-article-un-groupe-quatre-identites-fortes-2025-16-1024x737.jpg 1024w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/06\/le-stand-modulaire-article-un-groupe-quatre-identites-fortes-2025-16-768x553.jpg 768w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/06\/le-stand-modulaire-article-un-groupe-quatre-identites-fortes-2025-16-18x12.jpg 18w\" sizes=\"(max-width: 1250px) 100vw, 1250px\"><\/div>\n\t<\/div><\/figure>\n\n<\/div>\r\n<\/div><\/div><div class=\"bde-advancedslide-5031-491 bde-advancedslide swiper-slide\"><div class=\"advanced-slider__slide\">\r\n  <div class=\"bde-image-5031-492 bde-image\">\n<figure class=\"breakdance-image breakdance-image--5078\">\n\t<div class=\"breakdance-image-container\">\n\t\t<div class=\"breakdance-image-clip\"><img decoding=\"async\" class=\"breakdance-image-object\" src=\"https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/06\/le-stand-modulaire-article-un-groupe-quatre-identites-fortes-2025-17.jpg\" width=\"1250\" height=\"900\" srcset=\"https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/06\/le-stand-modulaire-article-un-groupe-quatre-identites-fortes-2025-17.jpg 1250w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/06\/le-stand-modulaire-article-un-groupe-quatre-identites-fortes-2025-17-300x216.jpg 300w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/06\/le-stand-modulaire-article-un-groupe-quatre-identites-fortes-2025-17-1024x737.jpg 1024w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/06\/le-stand-modulaire-article-un-groupe-quatre-identites-fortes-2025-17-768x553.jpg 768w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/06\/le-stand-modulaire-article-un-groupe-quatre-identites-fortes-2025-17-18x12.jpg 18w\" sizes=\"(max-width: 1250px) 100vw, 1250px\"><\/div>\n\t<\/div><\/figure>\n\n<\/div>\r\n<\/div><\/div>\n    <\/div>\n  <\/div>\n\n              <div class=\"swiper-button-prev\">\n            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"29.892\" height=\"29.853\" viewbox=\"0 0 29.892 29.853\">\r\n  <g id=\"Fl\u00e8che_r\u00e9alisations\" data-name=\"Fl\u00e8che r\u00e9alisations\" transform=\"translate(0.039 0.708)\">\r\n    <g id=\"Groupe_6527\" data-name=\"Groupe 6527\" transform=\"translate(-2396.489 -1370.108) rotate(-45)\">\r\n      <line id=\"Ligne_358\" data-name=\"Ligne 358\" x2=\"19.099\" y2=\"19.091\" transform=\"translate(716.465 2674.042)\" fill=\"none\" stroke=\"#00414a\" stroke-width=\"2\"\/>\r\n      <path id=\"Trac\u00e9_10381\" data-name=\"Trac\u00e9 10381\" d=\"M-21507.217-9899v20.153h-20.064\" transform=\"translate(22243.01 12572.418)\" fill=\"none\" stroke=\"#00414a\" stroke-width=\"2\"\/>\r\n    <\/g>\r\n  <\/g>\r\n<\/svg>\n        <\/div>\n        <div class=\"swiper-button-next\">\n            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"29.892\" height=\"29.853\" viewbox=\"0 0 29.892 29.853\">\r\n  <g id=\"Fl\u00e8che_r\u00e9alisations\" data-name=\"Fl\u00e8che r\u00e9alisations\" transform=\"translate(0.039 0.708)\">\r\n    <g id=\"Groupe_6527\" data-name=\"Groupe 6527\" transform=\"translate(-2396.489 -1370.108) rotate(-45)\">\r\n      <line id=\"Ligne_358\" data-name=\"Ligne 358\" x2=\"19.099\" y2=\"19.091\" transform=\"translate(716.465 2674.042)\" fill=\"none\" stroke=\"#00414a\" stroke-width=\"2\"\/>\r\n      <path id=\"Trac\u00e9_10381\" data-name=\"Trac\u00e9 10381\" d=\"M-21507.217-9899v20.153h-20.064\" transform=\"translate(22243.01 12572.418)\" fill=\"none\" stroke=\"#00414a\" stroke-width=\"2\"\/>\r\n    <\/g>\r\n  <\/g>\r\n<\/svg>\n        <\/div>\n    \n            <div class=\"swiper-pagination\"><\/div>\n    \n<\/div>\n\n<\/div><\/div>\n<\/section><section class=\"bde-section-5031-372 bde-section de-reading-time-content\">\n  \n  \n\t\n\n\n\n<div class=\"section-container\"><div class=\"bde-div-5031-373 bde-div\">\n  \n  \n\t\n\n\n\n<div class=\"bde-rich-text-5031-374 bde-rich-text breakdance-rich-text-styles\">\n<h2><span data-teams=\"true\">2 ans de strat\u00e9gie\u2026 et des <span style=\"color: #1ab993;\">r\u00e9sultats !<\/span><\/h2>\n<\/div>\n<\/div><div class=\"bde-div-5031-375 bde-div\">\n  \n  \n\t\n\n\n\n<div class=\"bde-columns-5031-376 bde-columns\"><div class=\"bde-column-5031-377 bde-column\">\n  \n  \n\t\n\n\n\n<div class=\"bde-rich-text-5031-378 bde-rich-text breakdance-rich-text-styles\">\n<p>Ce chantier a mobilis\u00e9 :<\/p><ul><li>La <strong>refonte graphique<\/strong> des 4 marques<\/li><li>Une nouvelle <strong>strat\u00e9gie \u00e9ditoriale et SEO<\/strong><\/li><li>La <strong>cr\u00e9ation de 4 sites Internet<\/strong> \u00e0 fort impact<\/li><\/ul><p>Objectif : gagner en visibilit\u00e9, clart\u00e9, et performance digitale.<br \/><strong>Pari r\u00e9ussi : toutes nos marques sont d\u00e9sormais en premi\u00e8re page Google<\/strong>, en r\u00e9f\u00e9rencement naturel comme en SEA.<\/p>\n<\/div>\n<\/div><\/div>\n<\/div><\/div>\n<\/section><section class=\"bde-section-5031-430 bde-section\">\n  \n  \n\t\n\n\n\n<div class=\"section-container\"><div class=\"bde-div-5031-431 bde-div\">\n  \n  \n\t\n\n\n\n<div class=\"bde-columns-5031-432 bde-columns\"><div class=\"bde-column-5031-433 bde-column\">\n  \n  \n\t\n\n\n\n<img decoding=\"async\" class=\"bde-image2-5031-434 bde-image2\" src=\"https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/06\/le-stand-modulaire-article-un-groupe-quatre-identites-fortes-2025-15.png\" alt=\"pr\u00e9sentation WENES Group avec nos 4 m\u00e9tiers compl\u00e9mentaires\" loading=\"lazy\" srcset=\"https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/06\/le-stand-modulaire-article-un-groupe-quatre-identites-fortes-2025-15.png 952w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/06\/le-stand-modulaire-article-un-groupe-quatre-identites-fortes-2025-15-300x238.png 300w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/06\/le-stand-modulaire-article-un-groupe-quatre-identites-fortes-2025-15-768x609.png 768w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/06\/le-stand-modulaire-article-un-groupe-quatre-identites-fortes-2025-15-15x12.png 15w\" sizes=\"(max-width: 952px) 100vw, 952px\">\n<\/div><div class=\"bde-column-5031-435 bde-column\">\n  \n  \n\t\n\n\n\n<div class=\"bde-div-5031-436 bde-div\">\n  \n  \n\t\n\n\n\n<div class=\"bde-rich-text-5031-437 bde-rich-text breakdance-rich-text-styles\">\n<h2>Et enfin\u2026 r\u00e9v\u00e9ler <span style=\"color: #1ab993;\">WENES Group<\/span>\u00a0<\/h2><p>Derni\u00e8re pi\u00e8ce du puzzle : <strong>the<\/strong> <strong>marque m\u00e8re, WENES Group<\/strong>.<br \/><br \/>Il \u00e9tait temps de lui donner une voix, une vision, une couleur.<br \/>WENES Group, c\u2019est aujourd\u2019hui un nom, un visage et un sens : <strong>valoriser la compl\u00e9mentarit\u00e9 de nos 4 m\u00e9tiers au service de nos clients<\/strong>, en cr\u00e9ant des espaces sur-mesure g\u00e9n\u00e9rateurs de business, d\u2019\u00e9motions et de notori\u00e9t\u00e9.<\/p>\n<\/div>\n<\/div><a class=\"bde-container-link-5031-438 bde-container-link breakdance-link\" href=\"https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/09\/Hello-its-WENES-Group-Presentation.pdf\" target=\"_blank\" data-type=\"url\">\n  \n  \n\t\n\n\n\n<div class=\"bde-div-5031-439 bde-div\">\n  \n  \n\t\n\n\n\n<div class=\"bde-text-5031-440 bde-text\">\nVOIR TOUTE LA PR\u00c9SENTATION\n<\/div>\n<\/div><div class=\"bde-icon-5031-441 bde-icon\">\n\n    \n            <div class=\"bde-icon-icon breakdance-icon-atom\" >\n    \n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 320 512\"><!--! Font Awesome Free 6.5.1 by @fontawesome - https:\/\/fontawesome.com License - https:\/\/fontawesome.com\/license\/free (Icons: CC BY 4.0, Fonts: SIL OFL 1.1, Code: MIT License) Copyright 2023 Fonticons, Inc. --><path d=\"M278.6 233.4c12.5 12.5 12.5 32.8 0 45.3l-160 160c-12.5 12.5-32.8 12.5-45.3 0s-12.5-32.8 0-45.3L210.7 256 73.4 118.6c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0l160 160z\"\/><\/svg>\n        \n        \n        \n            <\/div>\n    \n\n\n<\/div>\n\n<\/a>\n<\/div><\/div>\n<\/div><\/div>\n<\/section><section class=\"bde-section-5031-329 bde-section de-reading-time-content\">\n  \n  \n\t\n\n\n\n<div class=\"section-container\"><div class=\"bde-div-5031-332 bde-div\">\n  \n  \n\t\n\n\n\n<div class=\"bde-columns-5031-333 bde-columns\"><div class=\"bde-column-5031-334 bde-column\">\n  \n  \n\t\n\n\n\n<div class=\"bde-rich-text-5031-335 bde-rich-text breakdance-rich-text-styles\">\n<p><strong>Ce projet de refonte, c\u2019est une aventure collective. Une fiert\u00e9. <\/strong><strong>Et surtout un point de d\u00e9part pour aller encore plus loin ensemble.<\/strong><\/p><p>\u00a0<\/p><p><strong>Merci \u00e0 nos \u00e9quipes, nos clients, nos partenaires.<\/strong><br \/><strong>Keep in touch, WENES Group a bien d'autres surprises \u00e0 vous offrir dans les jours et mois \u00e0 venir\u00a0<\/strong><\/p>\n<\/div>\n<\/div><\/div>\n<\/div><\/div>\n<\/section><section class=\"bde-section-5031-347 bde-section\">\n  \n  \n\t\n\n\n\n<div class=\"section-container\"><div class=\"bde-div-5031-348 bde-div\">\n  \n  \n\t\n\n\n\n<h2 class=\"bde-heading-5031-349 bde-heading\">\nCes articles peuvent <br>vous int\u00e9resser\n<\/h2><div class=\"bde-post-loop-5031-350 bde-post-loop\"><div class=\"breakdance-swiper-wrapper\" data-swiper-id=\"350\"><div class=\"swiper\"><div class=\"bde-loop bde-loop-slider ee-posts ee-posts-slider swiper-wrapper\">    <article class=\"bde-loop-item ee-post swiper-slide\">\n        <div class='breakdance'><a class=\"bde-container-link-2898-107-5334-2898-1 bde-container-link bde-container-link-2898-107 breakdance-link\" href=\"https:\/\/www.lestandmodulaire.com\/en\/stand-modulaire-eco-responsable-comment-reduire-empreinte-carbone-salons\/\" target=\"_self\" data-type=\"url\">\n  \n  \n\t\n\n\n\n<div class=\"bde-div-2898-108-5334-2898-1 bde-div bde-div-2898-108\">\n  \n  \n\t\n\n\n\n<div class=\"bde-div-2898-109-5334-2898-1 bde-div bde-div-2898-109\">\n  \n  \n\t\n\n\n\n<img decoding=\"async\" class=\"bde-image2-2898-110-5334-2898-1 bde-image2 bde-image2-2898-110\" src=\"https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2026\/03\/le-stand-modulaire-realisation-dsm-fiermenish-cfia-21m\u00b2-2026-02.jpg\" alt=\"Stand modulaire DSM Fiermenish de 32 m\u00b2 au salon CFIA 2026 vue de c\u00f4t\u00e9\" loading=\"lazy\" srcset=\"https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2026\/03\/le-stand-modulaire-realisation-dsm-fiermenish-cfia-21m\u00b2-2026-02.jpg 2048w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2026\/03\/le-stand-modulaire-realisation-dsm-fiermenish-cfia-21m\u00b2-2026-02-300x200.jpg 300w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2026\/03\/le-stand-modulaire-realisation-dsm-fiermenish-cfia-21m\u00b2-2026-02-1024x683.jpg 1024w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2026\/03\/le-stand-modulaire-realisation-dsm-fiermenish-cfia-21m\u00b2-2026-02-768x512.jpg 768w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2026\/03\/le-stand-modulaire-realisation-dsm-fiermenish-cfia-21m\u00b2-2026-02-1536x1024.jpg 1536w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2026\/03\/le-stand-modulaire-realisation-dsm-fiermenish-cfia-21m\u00b2-2026-02-18x12.jpg 18w\" sizes=\"(max-width: 2048px) 100vw, 2048px\">\n<\/div><div class=\"bde-div-2898-111-5334-2898-1 bde-div bde-div-2898-111\">\n  \n  \n\t\n\n\n\n<div class=\"bde-div-2898-112-5334-2898-1 bde-div block-realisation-post-meta bde-div-2898-112\">\n  \n  \n\t\n\n\n\n<ul class=\"bde-post-meta-2898-129-5334-2898-1 bde-post-meta bde-post-meta-2898-129\"><li class=\"ee-postmeta-terms-wrap\"><span class=\"ee-postmeta-term\">Tips<\/span><\/li><\/ul>\n<\/div>\n<\/div><div class=\"bde-div-2898-118-5334-2898-1 bde-div bde-div-2898-118\">\n  \n  \n\t\n\n\n\n<ul class=\"bde-post-meta-2898-119-5334-2898-1 bde-post-meta bde-post-meta-2898-119\"><li class=\"ee-postmeta-terms-wrap\"><span class=\"ee-postmeta-term\">Tips<\/span><\/li>            <li class=\"ee-postmeta-date-wrap\">\n                                                        <span class=\"ee-postmeta-date\">10 March 2026<\/span>\n                                <\/li>\n            <\/ul><div class=\"bde-div-2898-128-5334-2898-1 bde-div bde-div-2898-128\">\n  \n  \n\t\n\n\n\n<h3 class=\"bde-heading-2898-120-5334-2898-1 bde-heading bde-heading-2898-120\">Stand modulaire \u00e9co-responsable : comment r\u00e9duire l&#8217;empreinte carbone de vos salons ?<\/h3><div class=\"bde-code-block-2898-126-5334-2898-1 bde-code-block bde-code-block-2898-126\">\n\n  <p class=\"custom-excerpt\">Un stand modulaire r\u00e9duit l'empreinte carbone d'une participation salon en limitant la production de d\u00e9chets, en optimisant le transport et...<\/p>\t\n\n\n<\/div><div class=\"bde-div-2898-124-5334-2898-1 bde-div bde-div-2898-124\">\n  \n  \n\t\n\n\n\n<div class=\"bde-text-2898-123-5334-2898-1 bde-text bde-text-2898-123\">\nRead more\n<\/div><div class=\"bde-icon-2898-125-5334-2898-1 bde-icon bde-icon-2898-125\">\n\n    \n            <div class=\"bde-icon-icon breakdance-icon-atom\" >\n    \n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 448 512\"><!--! Font Awesome Pro 6.7.2 by @fontawesome - https:\/\/fontawesome.com License - https:\/\/fontawesome.com\/license (Commercial License) Copyright 2024 Fonticons, Inc. --><path d=\"M443.3 267.3c6.2-6.2 6.2-16.4 0-22.6l-176-176c-6.2-6.2-16.4-6.2-22.6 0s-6.2 16.4 0 22.6L393.4 240 16 240c-8.8 0-16 7.2-16 16s7.2 16 16 16l377.4 0L244.7 420.7c-6.2 6.2-6.2 16.4 0 22.6s16.4 6.2 22.6 0l176-176z\"\/><\/svg>\n        \n        \n        \n            <\/div>\n    \n\n\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<\/a><\/div>    <\/article>\n    <article class=\"bde-loop-item ee-post swiper-slide\">\n        <div class='breakdance'><a class=\"bde-container-link-2898-107-5315-2898-1 bde-container-link bde-container-link-2898-107 breakdance-link\" href=\"https:\/\/www.lestandmodulaire.com\/en\/comment-concevoir-un-stand-moduaire-impactant-et-personalise\/\" target=\"_self\" data-type=\"url\">\n  \n  \n\t\n\n\n\n<div class=\"bde-div-2898-108-5315-2898-1 bde-div bde-div-2898-108\">\n  \n  \n\t\n\n\n\n<div class=\"bde-div-2898-109-5315-2898-1 bde-div bde-div-2898-109\">\n  \n  \n\t\n\n\n\n<img decoding=\"async\" class=\"bde-image2-2898-110-5315-2898-1 bde-image2 bde-image2-2898-110\" src=\"https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2026\/03\/le-stand-modulaire-realisation-work-with-island-workspace-91m\u00b2-2026-05.jpg\" alt=\"Stand modulaire Work With Island de 91 m\u00b2 au salon Workspace 2026 vue de c\u00f4t\u00e9\" loading=\"lazy\" srcset=\"https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2026\/03\/le-stand-modulaire-realisation-work-with-island-workspace-91m\u00b2-2026-05.jpg 1250w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2026\/03\/le-stand-modulaire-realisation-work-with-island-workspace-91m\u00b2-2026-05-300x216.jpg 300w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2026\/03\/le-stand-modulaire-realisation-work-with-island-workspace-91m\u00b2-2026-05-1024x737.jpg 1024w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2026\/03\/le-stand-modulaire-realisation-work-with-island-workspace-91m\u00b2-2026-05-768x553.jpg 768w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2026\/03\/le-stand-modulaire-realisation-work-with-island-workspace-91m\u00b2-2026-05-18x12.jpg 18w\" sizes=\"(max-width: 1250px) 100vw, 1250px\">\n<\/div><div class=\"bde-div-2898-111-5315-2898-1 bde-div bde-div-2898-111\">\n  \n  \n\t\n\n\n\n<div class=\"bde-div-2898-112-5315-2898-1 bde-div block-realisation-post-meta bde-div-2898-112\">\n  \n  \n\t\n\n\n\n<ul class=\"bde-post-meta-2898-129-5315-2898-1 bde-post-meta bde-post-meta-2898-129\"><li class=\"ee-postmeta-terms-wrap\"><span class=\"ee-postmeta-term\">Tips<\/span><\/li><\/ul>\n<\/div>\n<\/div><div class=\"bde-div-2898-118-5315-2898-1 bde-div bde-div-2898-118\">\n  \n  \n\t\n\n\n\n<ul class=\"bde-post-meta-2898-119-5315-2898-1 bde-post-meta bde-post-meta-2898-119\"><li class=\"ee-postmeta-terms-wrap\"><span class=\"ee-postmeta-term\">Tips<\/span><\/li>            <li class=\"ee-postmeta-date-wrap\">\n                                                        <span class=\"ee-postmeta-date\">17 February 2026<\/span>\n                                <\/li>\n            <\/ul><div class=\"bde-div-2898-128-5315-2898-1 bde-div bde-div-2898-128\">\n  \n  \n\t\n\n\n\n<h3 class=\"bde-heading-2898-120-5315-2898-1 bde-heading bde-heading-2898-120\">Comment concevoir un stand modulaire impactant et personnalis\u00e9 ?<\/h3><div class=\"bde-code-block-2898-126-5315-2898-1 bde-code-block bde-code-block-2898-126\">\n\n  <p class=\"custom-excerpt\">Un stand modulaire est une structure d\u2019exposition compos\u00e9e d\u2019\u00e9l\u00e9ments r\u00e9utilisables et reconfigurables permettant d\u2019adapter un m\u00eame dispositif \u00e0 diff\u00e9rentes surfaces...<\/p>\t\n\n\n<\/div><div class=\"bde-div-2898-124-5315-2898-1 bde-div bde-div-2898-124\">\n  \n  \n\t\n\n\n\n<div class=\"bde-text-2898-123-5315-2898-1 bde-text bde-text-2898-123\">\nRead more\n<\/div><div class=\"bde-icon-2898-125-5315-2898-1 bde-icon bde-icon-2898-125\">\n\n    \n            <div class=\"bde-icon-icon breakdance-icon-atom\" >\n    \n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 448 512\"><!--! Font Awesome Pro 6.7.2 by @fontawesome - https:\/\/fontawesome.com License - https:\/\/fontawesome.com\/license (Commercial License) Copyright 2024 Fonticons, Inc. --><path d=\"M443.3 267.3c6.2-6.2 6.2-16.4 0-22.6l-176-176c-6.2-6.2-16.4-6.2-22.6 0s-6.2 16.4 0 22.6L393.4 240 16 240c-8.8 0-16 7.2-16 16s7.2 16 16 16l377.4 0L244.7 420.7c-6.2 6.2-6.2 16.4 0 22.6s16.4 6.2 22.6 0l176-176z\"\/><\/svg>\n        \n        \n        \n            <\/div>\n    \n\n\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<\/a><\/div>    <\/article>\n    <article class=\"bde-loop-item ee-post swiper-slide\">\n        <div class='breakdance'><a class=\"bde-container-link-2898-107-5258-2898-1 bde-container-link bde-container-link-2898-107 breakdance-link\" href=\"https:\/\/www.lestandmodulaire.com\/en\/stand-modulaire-en-2026-comment-concilier-image-premium-flexibilite-et-rentabilite\/\" target=\"_self\" data-type=\"url\">\n  \n  \n\t\n\n\n\n<div class=\"bde-div-2898-108-5258-2898-1 bde-div bde-div-2898-108\">\n  \n  \n\t\n\n\n\n<div class=\"bde-div-2898-109-5258-2898-1 bde-div bde-div-2898-109\">\n  \n  \n\t\n\n\n\n<img decoding=\"async\" class=\"bde-image2-2898-110-5258-2898-1 bde-image2 bde-image2-2898-110\" src=\"https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2026\/02\/le-stand-modulaire-realisation-endresshauser-hyvolution-48m2-2026-01.jpg\" alt=\"Stand modulaire Endress+Hauser de 48 m\u00b2 au salon Hyvolution 2026 vue de c\u00f4t\u00e9\" loading=\"lazy\" srcset=\"https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2026\/02\/le-stand-modulaire-realisation-endresshauser-hyvolution-48m2-2026-01.jpg 1250w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2026\/02\/le-stand-modulaire-realisation-endresshauser-hyvolution-48m2-2026-01-300x216.jpg 300w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2026\/02\/le-stand-modulaire-realisation-endresshauser-hyvolution-48m2-2026-01-1024x737.jpg 1024w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2026\/02\/le-stand-modulaire-realisation-endresshauser-hyvolution-48m2-2026-01-768x553.jpg 768w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2026\/02\/le-stand-modulaire-realisation-endresshauser-hyvolution-48m2-2026-01-18x12.jpg 18w\" sizes=\"(max-width: 1250px) 100vw, 1250px\">\n<\/div><div class=\"bde-div-2898-111-5258-2898-1 bde-div bde-div-2898-111\">\n  \n  \n\t\n\n\n\n<div class=\"bde-div-2898-112-5258-2898-1 bde-div block-realisation-post-meta bde-div-2898-112\">\n  \n  \n\t\n\n\n\n<ul class=\"bde-post-meta-2898-129-5258-2898-1 bde-post-meta bde-post-meta-2898-129\"><li class=\"ee-postmeta-terms-wrap\"><span class=\"ee-postmeta-term\">Tips<\/span><\/li><\/ul>\n<\/div>\n<\/div><div class=\"bde-div-2898-118-5258-2898-1 bde-div bde-div-2898-118\">\n  \n  \n\t\n\n\n\n<ul class=\"bde-post-meta-2898-119-5258-2898-1 bde-post-meta bde-post-meta-2898-119\"><li class=\"ee-postmeta-terms-wrap\"><span class=\"ee-postmeta-term\">Tips<\/span><\/li>            <li class=\"ee-postmeta-date-wrap\">\n                                                        <span class=\"ee-postmeta-date\">13 January 2026<\/span>\n                                <\/li>\n            <\/ul><div class=\"bde-div-2898-128-5258-2898-1 bde-div bde-div-2898-128\">\n  \n  \n\t\n\n\n\n<h3 class=\"bde-heading-2898-120-5258-2898-1 bde-heading bde-heading-2898-120\">Stand modulaire en 2026 : comment concilier image premium, flexibilit\u00e9 et rentabilit\u00e9 ?<\/h3><div class=\"bde-code-block-2898-126-5258-2898-1 bde-code-block bde-code-block-2898-126\">\n\n  <p class=\"custom-excerpt\">En 2026, le modulaire n\u2019est plus per\u00e7u comme une solution alternative ou \u00e9conomique. Il est devenu un outil strat\u00e9gique \u00e0...<\/p>\t\n\n\n<\/div><div class=\"bde-div-2898-124-5258-2898-1 bde-div bde-div-2898-124\">\n  \n  \n\t\n\n\n\n<div class=\"bde-text-2898-123-5258-2898-1 bde-text bde-text-2898-123\">\nRead more\n<\/div><div class=\"bde-icon-2898-125-5258-2898-1 bde-icon bde-icon-2898-125\">\n\n    \n            <div class=\"bde-icon-icon breakdance-icon-atom\" >\n    \n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 448 512\"><!--! Font Awesome Pro 6.7.2 by @fontawesome - https:\/\/fontawesome.com License - https:\/\/fontawesome.com\/license (Commercial License) Copyright 2024 Fonticons, Inc. --><path d=\"M443.3 267.3c6.2-6.2 6.2-16.4 0-22.6l-176-176c-6.2-6.2-16.4-6.2-22.6 0s-6.2 16.4 0 22.6L393.4 240 16 240c-8.8 0-16 7.2-16 16s7.2 16 16 16l377.4 0L244.7 420.7c-6.2 6.2-6.2 16.4 0 22.6s16.4 6.2 22.6 0l176-176z\"\/><\/svg>\n        \n        \n        \n            <\/div>\n    \n\n\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<\/a><\/div>    <\/article>\n    <article class=\"bde-loop-item ee-post swiper-slide\">\n        <div class='breakdance'><a class=\"bde-container-link-2898-107-5246-2898-1 bde-container-link bde-container-link-2898-107 breakdance-link\" href=\"https:\/\/www.lestandmodulaire.com\/en\/marche-dy-stand-exposition-pourquoi-le-modulaire-devient-strategique\/\" target=\"_self\" data-type=\"url\">\n  \n  \n\t\n\n\n\n<div class=\"bde-div-2898-108-5246-2898-1 bde-div bde-div-2898-108\">\n  \n  \n\t\n\n\n\n<div class=\"bde-div-2898-109-5246-2898-1 bde-div bde-div-2898-109\">\n  \n  \n\t\n\n\n\n<img decoding=\"async\" class=\"bde-image2-2898-110-5246-2898-1 bde-image2 bde-image2-2898-110\" src=\"https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/12\/le-stand-modulaire-article-marche-stand-modulaire-2026-01.jpg\" alt=\"Hall d&#039;un salon professionnel\" loading=\"lazy\" srcset=\"https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/12\/le-stand-modulaire-article-marche-stand-modulaire-2026-01.jpg 1920w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/12\/le-stand-modulaire-article-marche-stand-modulaire-2026-01-300x169.jpg 300w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/12\/le-stand-modulaire-article-marche-stand-modulaire-2026-01-1024x576.jpg 1024w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/12\/le-stand-modulaire-article-marche-stand-modulaire-2026-01-768x432.jpg 768w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/12\/le-stand-modulaire-article-marche-stand-modulaire-2026-01-1536x864.jpg 1536w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/12\/le-stand-modulaire-article-marche-stand-modulaire-2026-01-18x10.jpg 18w\" sizes=\"(max-width: 1920px) 100vw, 1920px\">\n<\/div><div class=\"bde-div-2898-111-5246-2898-1 bde-div bde-div-2898-111\">\n  \n  \n\t\n\n\n\n<div class=\"bde-div-2898-112-5246-2898-1 bde-div block-realisation-post-meta bde-div-2898-112\">\n  \n  \n\t\n\n\n\n<ul class=\"bde-post-meta-2898-129-5246-2898-1 bde-post-meta bde-post-meta-2898-129\"><li class=\"ee-postmeta-terms-wrap\"><span class=\"ee-postmeta-term\">Trends<\/span><\/li><\/ul>\n<\/div>\n<\/div><div class=\"bde-div-2898-118-5246-2898-1 bde-div bde-div-2898-118\">\n  \n  \n\t\n\n\n\n<ul class=\"bde-post-meta-2898-119-5246-2898-1 bde-post-meta bde-post-meta-2898-119\"><li class=\"ee-postmeta-terms-wrap\"><span class=\"ee-postmeta-term\">Trends<\/span><\/li>            <li class=\"ee-postmeta-date-wrap\">\n                                                        <span class=\"ee-postmeta-date\">18 December 2025<\/span>\n                                <\/li>\n            <\/ul><div class=\"bde-div-2898-128-5246-2898-1 bde-div bde-div-2898-128\">\n  \n  \n\t\n\n\n\n<h3 class=\"bde-heading-2898-120-5246-2898-1 bde-heading bde-heading-2898-120\">Le march\u00e9 du stand d\u2019exposition en pleine mutation : pourquoi le modulaire devient strat\u00e9gique ?<\/h3><div class=\"bde-code-block-2898-126-5246-2898-1 bde-code-block bde-code-block-2898-126\">\n\n  <p class=\"custom-excerpt\">Le stand modulaire devient strat\u00e9gique lorsque l\u2019entreprise participe \u00e0 plusieurs salons dans l\u2019ann\u00e9e. Il permet de r\u00e9duire les co\u00fbts sur...<\/p>\t\n\n\n<\/div><div class=\"bde-div-2898-124-5246-2898-1 bde-div bde-div-2898-124\">\n  \n  \n\t\n\n\n\n<div class=\"bde-text-2898-123-5246-2898-1 bde-text bde-text-2898-123\">\nRead more\n<\/div><div class=\"bde-icon-2898-125-5246-2898-1 bde-icon bde-icon-2898-125\">\n\n    \n            <div class=\"bde-icon-icon breakdance-icon-atom\" >\n    \n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 448 512\"><!--! Font Awesome Pro 6.7.2 by @fontawesome - https:\/\/fontawesome.com License - https:\/\/fontawesome.com\/license (Commercial License) Copyright 2024 Fonticons, Inc. --><path d=\"M443.3 267.3c6.2-6.2 6.2-16.4 0-22.6l-176-176c-6.2-6.2-16.4-6.2-22.6 0s-6.2 16.4 0 22.6L393.4 240 16 240c-8.8 0-16 7.2-16 16s7.2 16 16 16l377.4 0L244.7 420.7c-6.2 6.2-6.2 16.4 0 22.6s16.4 6.2 22.6 0l176-176z\"\/><\/svg>\n        \n        \n        \n            <\/div>\n    \n\n\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<\/a><\/div>    <\/article>\n    <article class=\"bde-loop-item ee-post swiper-slide\">\n        <div class='breakdance'><a class=\"bde-container-link-2898-107-5241-2898-1 bde-container-link bde-container-link-2898-107 breakdance-link\" href=\"https:\/\/www.lestandmodulaire.com\/en\/stand-modulaire-definition-fonctionnement-et-avantages-pour-les-salons-professionnels\/\" target=\"_self\" data-type=\"url\">\n  \n  \n\t\n\n\n\n<div class=\"bde-div-2898-108-5241-2898-1 bde-div bde-div-2898-108\">\n  \n  \n\t\n\n\n\n<div class=\"bde-div-2898-109-5241-2898-1 bde-div bde-div-2898-109\">\n  \n  \n\t\n\n\n\n<img decoding=\"async\" class=\"bde-image2-2898-110-5241-2898-1 bde-image2 bde-image2-2898-110\" src=\"https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2026\/02\/le-stand-modulaire-smeg-porshe-retromobile-2026-03.jpg\" alt=\"Stand modulaire Smeg x Porshe de 66 m\u00b2 au salon R\u00e9tromobile 2026 vue de c\u00f4t\u00e9\" loading=\"lazy\" srcset=\"https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2026\/02\/le-stand-modulaire-smeg-porshe-retromobile-2026-03.jpg 1250w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2026\/02\/le-stand-modulaire-smeg-porshe-retromobile-2026-03-300x216.jpg 300w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2026\/02\/le-stand-modulaire-smeg-porshe-retromobile-2026-03-1024x737.jpg 1024w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2026\/02\/le-stand-modulaire-smeg-porshe-retromobile-2026-03-768x553.jpg 768w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2026\/02\/le-stand-modulaire-smeg-porshe-retromobile-2026-03-18x12.jpg 18w\" sizes=\"(max-width: 1250px) 100vw, 1250px\">\n<\/div><div class=\"bde-div-2898-111-5241-2898-1 bde-div bde-div-2898-111\">\n  \n  \n\t\n\n\n\n<div class=\"bde-div-2898-112-5241-2898-1 bde-div block-realisation-post-meta bde-div-2898-112\">\n  \n  \n\t\n\n\n\n<ul class=\"bde-post-meta-2898-129-5241-2898-1 bde-post-meta bde-post-meta-2898-129\"><li class=\"ee-postmeta-terms-wrap\"><span class=\"ee-postmeta-term\">Tips<\/span><\/li><\/ul>\n<\/div>\n<\/div><div class=\"bde-div-2898-118-5241-2898-1 bde-div bde-div-2898-118\">\n  \n  \n\t\n\n\n\n<ul class=\"bde-post-meta-2898-119-5241-2898-1 bde-post-meta bde-post-meta-2898-119\"><li class=\"ee-postmeta-terms-wrap\"><span class=\"ee-postmeta-term\">Tips<\/span><\/li>            <li class=\"ee-postmeta-date-wrap\">\n                                                        <span class=\"ee-postmeta-date\">07 November 2025<\/span>\n                                <\/li>\n            <\/ul><div class=\"bde-div-2898-128-5241-2898-1 bde-div bde-div-2898-128\">\n  \n  \n\t\n\n\n\n<h3 class=\"bde-heading-2898-120-5241-2898-1 bde-heading bde-heading-2898-120\">Stand modulaire : d\u00e9finition, fonctionnement et avantages pour les salons professionnels<\/h3><div class=\"bde-code-block-2898-126-5241-2898-1 bde-code-block bde-code-block-2898-126\">\n\n  <p class=\"custom-excerpt\">Un stand modulaire est une structure d\u2019exposition compos\u00e9e d\u2019\u00e9l\u00e9ments r\u00e9utilisables et reconfigurables permettant d\u2019adapter un m\u00eame dispositif \u00e0 diff\u00e9rentes surfaces...<\/p>\t\n\n\n<\/div><div class=\"bde-div-2898-124-5241-2898-1 bde-div bde-div-2898-124\">\n  \n  \n\t\n\n\n\n<div class=\"bde-text-2898-123-5241-2898-1 bde-text bde-text-2898-123\">\nRead more\n<\/div><div class=\"bde-icon-2898-125-5241-2898-1 bde-icon bde-icon-2898-125\">\n\n    \n            <div class=\"bde-icon-icon breakdance-icon-atom\" >\n    \n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 448 512\"><!--! Font Awesome Pro 6.7.2 by @fontawesome - https:\/\/fontawesome.com License - https:\/\/fontawesome.com\/license (Commercial License) Copyright 2024 Fonticons, Inc. --><path d=\"M443.3 267.3c6.2-6.2 6.2-16.4 0-22.6l-176-176c-6.2-6.2-16.4-6.2-22.6 0s-6.2 16.4 0 22.6L393.4 240 16 240c-8.8 0-16 7.2-16 16s7.2 16 16 16l377.4 0L244.7 420.7c-6.2 6.2-6.2 16.4 0 22.6s16.4 6.2 22.6 0l176-176z\"\/><\/svg>\n        \n        \n        \n            <\/div>\n    \n\n\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<\/a><\/div>    <\/article>\n    <article class=\"bde-loop-item ee-post swiper-slide\">\n        <div class='breakdance'><a class=\"bde-container-link-2898-107-5228-2898-1 bde-container-link bde-container-link-2898-107 breakdance-link\" href=\"https:\/\/www.lestandmodulaire.com\/en\/stand-sur-mesure-modulaire-ou-hybride-comment-choisir\/\" target=\"_self\" data-type=\"url\">\n  \n  \n\t\n\n\n\n<div class=\"bde-div-2898-108-5228-2898-1 bde-div bde-div-2898-108\">\n  \n  \n\t\n\n\n\n<div class=\"bde-div-2898-109-5228-2898-1 bde-div bde-div-2898-109\">\n  \n  \n\t\n\n\n\n<img decoding=\"async\" class=\"bde-image2-2898-110-5228-2898-1 bde-image2 bde-image2-2898-110\" src=\"https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/10\/le-stand-modulaire-article-matrice-choisir-son-stand-01.png\" alt=\"Matrice pour choisir entre un stand sur-mesure, un stand modulaire ou une solution hybride\" loading=\"lazy\" srcset=\"https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/10\/le-stand-modulaire-article-matrice-choisir-son-stand-01.png 740w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/10\/le-stand-modulaire-article-matrice-choisir-son-stand-01-300x300.png 300w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/10\/le-stand-modulaire-article-matrice-choisir-son-stand-01-150x150.png 150w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/10\/le-stand-modulaire-article-matrice-choisir-son-stand-01-12x12.png 12w\" sizes=\"(max-width: 740px) 100vw, 740px\">\n<\/div><div class=\"bde-div-2898-111-5228-2898-1 bde-div bde-div-2898-111\">\n  \n  \n\t\n\n\n\n<div class=\"bde-div-2898-112-5228-2898-1 bde-div block-realisation-post-meta bde-div-2898-112\">\n  \n  \n\t\n\n\n\n<ul class=\"bde-post-meta-2898-129-5228-2898-1 bde-post-meta bde-post-meta-2898-129\"><li class=\"ee-postmeta-terms-wrap\"><span class=\"ee-postmeta-term\">Tips<\/span><\/li><\/ul>\n<\/div>\n<\/div><div class=\"bde-div-2898-118-5228-2898-1 bde-div bde-div-2898-118\">\n  \n  \n\t\n\n\n\n<ul class=\"bde-post-meta-2898-119-5228-2898-1 bde-post-meta bde-post-meta-2898-119\"><li class=\"ee-postmeta-terms-wrap\"><span class=\"ee-postmeta-term\">Tips<\/span><\/li>            <li class=\"ee-postmeta-date-wrap\">\n                                                        <span class=\"ee-postmeta-date\">23 October 2025<\/span>\n                                <\/li>\n            <\/ul><div class=\"bde-div-2898-128-5228-2898-1 bde-div bde-div-2898-128\">\n  \n  \n\t\n\n\n\n<h3 class=\"bde-heading-2898-120-5228-2898-1 bde-heading bde-heading-2898-120\">Stand sur-mesure, modulaire ou hybride : comment faire le bon choix selon vos salons ?<\/h3><div class=\"bde-code-block-2898-126-5228-2898-1 bde-code-block bde-code-block-2898-126\">\n\n  <p class=\"custom-excerpt\">Avant m\u00eame de parler design, animation ou emplacement, une question structurante se pose \ud83d\udc49 Quel type de stand choisir ?\r\n\r\nStand...<\/p>\t\n\n\n<\/div><div class=\"bde-div-2898-124-5228-2898-1 bde-div bde-div-2898-124\">\n  \n  \n\t\n\n\n\n<div class=\"bde-text-2898-123-5228-2898-1 bde-text bde-text-2898-123\">\nRead more\n<\/div><div class=\"bde-icon-2898-125-5228-2898-1 bde-icon bde-icon-2898-125\">\n\n    \n            <div class=\"bde-icon-icon breakdance-icon-atom\" >\n    \n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 448 512\"><!--! Font Awesome Pro 6.7.2 by @fontawesome - https:\/\/fontawesome.com License - https:\/\/fontawesome.com\/license (Commercial License) Copyright 2024 Fonticons, Inc. --><path d=\"M443.3 267.3c6.2-6.2 6.2-16.4 0-22.6l-176-176c-6.2-6.2-16.4-6.2-22.6 0s-6.2 16.4 0 22.6L393.4 240 16 240c-8.8 0-16 7.2-16 16s7.2 16 16 16l377.4 0L244.7 420.7c-6.2 6.2-6.2 16.4 0 22.6s16.4 6.2 22.6 0l176-176z\"\/><\/svg>\n        \n        \n        \n            <\/div>\n    \n\n\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<\/a><\/div>    <\/article>\n<\/div><\/div>\n    \n            <div class=\"swiper-pagination\"><\/div>\n    \n<\/div>\r\n<\/div><div class=\"bde-post-loop-5031-351 bde-post-loop\"><div class=\"bde-loop bde-loop-grid ee-posts ee-posts-grid\">    <article class=\"bde-loop-item ee-post\">\n        <div class='breakdance'><a class=\"bde-container-link-2898-107-5334-2898-2 bde-container-link bde-container-link-2898-107 breakdance-link\" href=\"https:\/\/www.lestandmodulaire.com\/en\/stand-modulaire-eco-responsable-comment-reduire-empreinte-carbone-salons\/\" target=\"_self\" data-type=\"url\">\n  \n  \n\t\n\n\n\n<div class=\"bde-div-2898-108-5334-2898-2 bde-div bde-div-2898-108\">\n  \n  \n\t\n\n\n\n<div class=\"bde-div-2898-109-5334-2898-2 bde-div bde-div-2898-109\">\n  \n  \n\t\n\n\n\n<img decoding=\"async\" class=\"bde-image2-2898-110-5334-2898-2 bde-image2 bde-image2-2898-110\" src=\"https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2026\/03\/le-stand-modulaire-realisation-dsm-fiermenish-cfia-21m\u00b2-2026-02.jpg\" alt=\"Stand modulaire DSM Fiermenish de 32 m\u00b2 au salon CFIA 2026 vue de c\u00f4t\u00e9\" loading=\"lazy\" srcset=\"https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2026\/03\/le-stand-modulaire-realisation-dsm-fiermenish-cfia-21m\u00b2-2026-02.jpg 2048w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2026\/03\/le-stand-modulaire-realisation-dsm-fiermenish-cfia-21m\u00b2-2026-02-300x200.jpg 300w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2026\/03\/le-stand-modulaire-realisation-dsm-fiermenish-cfia-21m\u00b2-2026-02-1024x683.jpg 1024w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2026\/03\/le-stand-modulaire-realisation-dsm-fiermenish-cfia-21m\u00b2-2026-02-768x512.jpg 768w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2026\/03\/le-stand-modulaire-realisation-dsm-fiermenish-cfia-21m\u00b2-2026-02-1536x1024.jpg 1536w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2026\/03\/le-stand-modulaire-realisation-dsm-fiermenish-cfia-21m\u00b2-2026-02-18x12.jpg 18w\" sizes=\"(max-width: 2048px) 100vw, 2048px\">\n<\/div><div class=\"bde-div-2898-111-5334-2898-2 bde-div bde-div-2898-111\">\n  \n  \n\t\n\n\n\n<div class=\"bde-div-2898-112-5334-2898-2 bde-div block-realisation-post-meta bde-div-2898-112\">\n  \n  \n\t\n\n\n\n<ul class=\"bde-post-meta-2898-129-5334-2898-2 bde-post-meta bde-post-meta-2898-129\"><li class=\"ee-postmeta-terms-wrap\"><span class=\"ee-postmeta-term\">Tips<\/span><\/li><\/ul>\n<\/div>\n<\/div><div class=\"bde-div-2898-118-5334-2898-2 bde-div bde-div-2898-118\">\n  \n  \n\t\n\n\n\n<ul class=\"bde-post-meta-2898-119-5334-2898-2 bde-post-meta bde-post-meta-2898-119\"><li class=\"ee-postmeta-terms-wrap\"><span class=\"ee-postmeta-term\">Tips<\/span><\/li>            <li class=\"ee-postmeta-date-wrap\">\n                                                        <span class=\"ee-postmeta-date\">10 March 2026<\/span>\n                                <\/li>\n            <\/ul><div class=\"bde-div-2898-128-5334-2898-2 bde-div bde-div-2898-128\">\n  \n  \n\t\n\n\n\n<h3 class=\"bde-heading-2898-120-5334-2898-2 bde-heading bde-heading-2898-120\">Stand modulaire \u00e9co-responsable : comment r\u00e9duire l&#8217;empreinte carbone de vos salons ?<\/h3><div class=\"bde-code-block-2898-126-5334-2898-2 bde-code-block bde-code-block-2898-126\">\n\n  <p class=\"custom-excerpt\">Un stand modulaire r\u00e9duit l'empreinte carbone d'une participation salon en limitant la production de d\u00e9chets, en optimisant le transport et...<\/p>\t\n\n\n<\/div><div class=\"bde-div-2898-124-5334-2898-2 bde-div bde-div-2898-124\">\n  \n  \n\t\n\n\n\n<div class=\"bde-text-2898-123-5334-2898-2 bde-text bde-text-2898-123\">\nRead more\n<\/div><div class=\"bde-icon-2898-125-5334-2898-2 bde-icon bde-icon-2898-125\">\n\n    \n            <div class=\"bde-icon-icon breakdance-icon-atom\" >\n    \n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 448 512\"><!--! Font Awesome Pro 6.7.2 by @fontawesome - https:\/\/fontawesome.com License - https:\/\/fontawesome.com\/license (Commercial License) Copyright 2024 Fonticons, Inc. --><path d=\"M443.3 267.3c6.2-6.2 6.2-16.4 0-22.6l-176-176c-6.2-6.2-16.4-6.2-22.6 0s-6.2 16.4 0 22.6L393.4 240 16 240c-8.8 0-16 7.2-16 16s7.2 16 16 16l377.4 0L244.7 420.7c-6.2 6.2-6.2 16.4 0 22.6s16.4 6.2 22.6 0l176-176z\"\/><\/svg>\n        \n        \n        \n            <\/div>\n    \n\n\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<\/a><\/div>    <\/article>\n    <article class=\"bde-loop-item ee-post\">\n        <div class='breakdance'><a class=\"bde-container-link-2898-107-5258-2898-2 bde-container-link bde-container-link-2898-107 breakdance-link\" href=\"https:\/\/www.lestandmodulaire.com\/en\/stand-modulaire-en-2026-comment-concilier-image-premium-flexibilite-et-rentabilite\/\" target=\"_self\" data-type=\"url\">\n  \n  \n\t\n\n\n\n<div class=\"bde-div-2898-108-5258-2898-2 bde-div bde-div-2898-108\">\n  \n  \n\t\n\n\n\n<div class=\"bde-div-2898-109-5258-2898-2 bde-div bde-div-2898-109\">\n  \n  \n\t\n\n\n\n<img decoding=\"async\" class=\"bde-image2-2898-110-5258-2898-2 bde-image2 bde-image2-2898-110\" src=\"https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2026\/02\/le-stand-modulaire-realisation-endresshauser-hyvolution-48m2-2026-01.jpg\" alt=\"Stand modulaire Endress+Hauser de 48 m\u00b2 au salon Hyvolution 2026 vue de c\u00f4t\u00e9\" loading=\"lazy\" srcset=\"https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2026\/02\/le-stand-modulaire-realisation-endresshauser-hyvolution-48m2-2026-01.jpg 1250w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2026\/02\/le-stand-modulaire-realisation-endresshauser-hyvolution-48m2-2026-01-300x216.jpg 300w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2026\/02\/le-stand-modulaire-realisation-endresshauser-hyvolution-48m2-2026-01-1024x737.jpg 1024w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2026\/02\/le-stand-modulaire-realisation-endresshauser-hyvolution-48m2-2026-01-768x553.jpg 768w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2026\/02\/le-stand-modulaire-realisation-endresshauser-hyvolution-48m2-2026-01-18x12.jpg 18w\" sizes=\"(max-width: 1250px) 100vw, 1250px\">\n<\/div><div class=\"bde-div-2898-111-5258-2898-2 bde-div bde-div-2898-111\">\n  \n  \n\t\n\n\n\n<div class=\"bde-div-2898-112-5258-2898-2 bde-div block-realisation-post-meta bde-div-2898-112\">\n  \n  \n\t\n\n\n\n<ul class=\"bde-post-meta-2898-129-5258-2898-2 bde-post-meta bde-post-meta-2898-129\"><li class=\"ee-postmeta-terms-wrap\"><span class=\"ee-postmeta-term\">Tips<\/span><\/li><\/ul>\n<\/div>\n<\/div><div class=\"bde-div-2898-118-5258-2898-2 bde-div bde-div-2898-118\">\n  \n  \n\t\n\n\n\n<ul class=\"bde-post-meta-2898-119-5258-2898-2 bde-post-meta bde-post-meta-2898-119\"><li class=\"ee-postmeta-terms-wrap\"><span class=\"ee-postmeta-term\">Tips<\/span><\/li>            <li class=\"ee-postmeta-date-wrap\">\n                                                        <span class=\"ee-postmeta-date\">13 January 2026<\/span>\n                                <\/li>\n            <\/ul><div class=\"bde-div-2898-128-5258-2898-2 bde-div bde-div-2898-128\">\n  \n  \n\t\n\n\n\n<h3 class=\"bde-heading-2898-120-5258-2898-2 bde-heading bde-heading-2898-120\">Stand modulaire en 2026 : comment concilier image premium, flexibilit\u00e9 et rentabilit\u00e9 ?<\/h3><div class=\"bde-code-block-2898-126-5258-2898-2 bde-code-block bde-code-block-2898-126\">\n\n  <p class=\"custom-excerpt\">En 2026, le modulaire n\u2019est plus per\u00e7u comme une solution alternative ou \u00e9conomique. Il est devenu un outil strat\u00e9gique \u00e0...<\/p>\t\n\n\n<\/div><div class=\"bde-div-2898-124-5258-2898-2 bde-div bde-div-2898-124\">\n  \n  \n\t\n\n\n\n<div class=\"bde-text-2898-123-5258-2898-2 bde-text bde-text-2898-123\">\nRead more\n<\/div><div class=\"bde-icon-2898-125-5258-2898-2 bde-icon bde-icon-2898-125\">\n\n    \n            <div class=\"bde-icon-icon breakdance-icon-atom\" >\n    \n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 448 512\"><!--! Font Awesome Pro 6.7.2 by @fontawesome - https:\/\/fontawesome.com License - https:\/\/fontawesome.com\/license (Commercial License) Copyright 2024 Fonticons, Inc. --><path d=\"M443.3 267.3c6.2-6.2 6.2-16.4 0-22.6l-176-176c-6.2-6.2-16.4-6.2-22.6 0s-6.2 16.4 0 22.6L393.4 240 16 240c-8.8 0-16 7.2-16 16s7.2 16 16 16l377.4 0L244.7 420.7c-6.2 6.2-6.2 16.4 0 22.6s16.4 6.2 22.6 0l176-176z\"\/><\/svg>\n        \n        \n        \n            <\/div>\n    \n\n\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<\/a><\/div>    <\/article>\n    <article class=\"bde-loop-item ee-post\">\n        <div class='breakdance'><a class=\"bde-container-link-2898-107-5228-2898-2 bde-container-link bde-container-link-2898-107 breakdance-link\" href=\"https:\/\/www.lestandmodulaire.com\/en\/stand-sur-mesure-modulaire-ou-hybride-comment-choisir\/\" target=\"_self\" data-type=\"url\">\n  \n  \n\t\n\n\n\n<div class=\"bde-div-2898-108-5228-2898-2 bde-div bde-div-2898-108\">\n  \n  \n\t\n\n\n\n<div class=\"bde-div-2898-109-5228-2898-2 bde-div bde-div-2898-109\">\n  \n  \n\t\n\n\n\n<img decoding=\"async\" class=\"bde-image2-2898-110-5228-2898-2 bde-image2 bde-image2-2898-110\" src=\"https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/10\/le-stand-modulaire-article-matrice-choisir-son-stand-01.png\" alt=\"Matrice pour choisir entre un stand sur-mesure, un stand modulaire ou une solution hybride\" loading=\"lazy\" srcset=\"https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/10\/le-stand-modulaire-article-matrice-choisir-son-stand-01.png 740w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/10\/le-stand-modulaire-article-matrice-choisir-son-stand-01-300x300.png 300w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/10\/le-stand-modulaire-article-matrice-choisir-son-stand-01-150x150.png 150w, https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/10\/le-stand-modulaire-article-matrice-choisir-son-stand-01-12x12.png 12w\" sizes=\"(max-width: 740px) 100vw, 740px\">\n<\/div><div class=\"bde-div-2898-111-5228-2898-2 bde-div bde-div-2898-111\">\n  \n  \n\t\n\n\n\n<div class=\"bde-div-2898-112-5228-2898-2 bde-div block-realisation-post-meta bde-div-2898-112\">\n  \n  \n\t\n\n\n\n<ul class=\"bde-post-meta-2898-129-5228-2898-2 bde-post-meta bde-post-meta-2898-129\"><li class=\"ee-postmeta-terms-wrap\"><span class=\"ee-postmeta-term\">Tips<\/span><\/li><\/ul>\n<\/div>\n<\/div><div class=\"bde-div-2898-118-5228-2898-2 bde-div bde-div-2898-118\">\n  \n  \n\t\n\n\n\n<ul class=\"bde-post-meta-2898-119-5228-2898-2 bde-post-meta bde-post-meta-2898-119\"><li class=\"ee-postmeta-terms-wrap\"><span class=\"ee-postmeta-term\">Tips<\/span><\/li>            <li class=\"ee-postmeta-date-wrap\">\n                                                        <span class=\"ee-postmeta-date\">23 October 2025<\/span>\n                                <\/li>\n            <\/ul><div class=\"bde-div-2898-128-5228-2898-2 bde-div bde-div-2898-128\">\n  \n  \n\t\n\n\n\n<h3 class=\"bde-heading-2898-120-5228-2898-2 bde-heading bde-heading-2898-120\">Stand sur-mesure, modulaire ou hybride : comment faire le bon choix selon vos salons ?<\/h3><div class=\"bde-code-block-2898-126-5228-2898-2 bde-code-block bde-code-block-2898-126\">\n\n  <p class=\"custom-excerpt\">Avant m\u00eame de parler design, animation ou emplacement, une question structurante se pose \ud83d\udc49 Quel type de stand choisir ?\r\n\r\nStand...<\/p>\t\n\n\n<\/div><div class=\"bde-div-2898-124-5228-2898-2 bde-div bde-div-2898-124\">\n  \n  \n\t\n\n\n\n<div class=\"bde-text-2898-123-5228-2898-2 bde-text bde-text-2898-123\">\nRead more\n<\/div><div class=\"bde-icon-2898-125-5228-2898-2 bde-icon bde-icon-2898-125\">\n\n    \n            <div class=\"bde-icon-icon breakdance-icon-atom\" >\n    \n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 448 512\"><!--! Font Awesome Pro 6.7.2 by @fontawesome - https:\/\/fontawesome.com License - https:\/\/fontawesome.com\/license (Commercial License) Copyright 2024 Fonticons, Inc. --><path d=\"M443.3 267.3c6.2-6.2 6.2-16.4 0-22.6l-176-176c-6.2-6.2-16.4-6.2-22.6 0s-6.2 16.4 0 22.6L393.4 240 16 240c-8.8 0-16 7.2-16 16s7.2 16 16 16l377.4 0L244.7 420.7c-6.2 6.2-6.2 16.4 0 22.6s16.4 6.2 22.6 0l176-176z\"\/><\/svg>\n        \n        \n        \n            <\/div>\n    \n\n\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<\/a><\/div>    <\/article>\n<\/div>\r\n<\/div><a class=\"bde-text-link-5031-352 bde-text-link link-animation breakdance-link\" href=\"#\" target=\"_self\" data-type=\"url\">\n  All our news\n\n<\/a>\n<\/div><\/div>\n<\/section><\/div>","protected":false},"excerpt":{"rendered":"<p>Depuis plus de 17 ans, WENES s\u2019impose comme un acteur de r\u00e9f\u00e9rence dans l\u2019univers du stand, de l\u2019\u00e9v\u00e9nementiel, de l\u2019am\u00e9nagement d\u2019espaces de travail et des solutions modulaires. Mais en coulisses, c\u2019est une transformation de fond qui a mobilis\u00e9 toutes nos \u00e9quipes pendant deux ans : la refonte de nos marques.<\/p>","protected":false},"author":2,"featured_media":5044,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_breakdance_hide_in_design_set":false,"_breakdance_tags":"","footnotes":""},"categories":[24],"tags":[],"class_list":["post-5031","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-wenes-group"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>WENES Group : 1 groupe, 4 identit\u00e9s fortes - Le Stand Modulaire<\/title>\n<meta name=\"description\" content=\"WENES Group d\u00e9voile la refonte de ses 4 marques apr\u00e8s 2 ans de transformation : nouvelle identit\u00e9, strat\u00e9gie digitale et sites web sur-mesure\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.lestandmodulaire.com\/en\/un-groupe-quatre-identites-fortes\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"WENES Group : 1 groupe, 4 identit\u00e9s fortes - Le Stand Modulaire\" \/>\n<meta property=\"og:description\" content=\"WENES Group d\u00e9voile la refonte de ses 4 marques apr\u00e8s 2 ans de transformation : nouvelle identit\u00e9, strat\u00e9gie digitale et sites web sur-mesure\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.lestandmodulaire.com\/en\/un-groupe-quatre-identites-fortes\/\" \/>\n<meta property=\"og:site_name\" content=\"Le Stand Modulaire\" \/>\n<meta property=\"article:published_time\" content=\"2025-09-01T09:51:08+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-03T07:40:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.lestandmodulaire.com\/wp-content\/uploads\/2025\/06\/le-stand-modulaire-article-un-groupe-quatre-identites-fortes-2025-03.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1280\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"auberi\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"auberi\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.lestandmodulaire.com\\\/en\\\/un-groupe-quatre-identites-fortes\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.lestandmodulaire.com\\\/en\\\/un-groupe-quatre-identites-fortes\\\/\"},\"author\":{\"name\":\"auberi\",\"@id\":\"https:\\\/\\\/www.lestandmodulaire.com\\\/en\\\/#\\\/schema\\\/person\\\/1f7878bbdd83a57580376cdf1fadc4e9\"},\"headline\":\"Un groupe, quatre identit\u00e9s fortes : retour sur deux ans de refonte de nos marques\",\"datePublished\":\"2025-09-01T09:51:08+00:00\",\"dateModified\":\"2025-09-03T07:40:48+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.lestandmodulaire.com\\\/en\\\/un-groupe-quatre-identites-fortes\\\/\"},\"wordCount\":15,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/www.lestandmodulaire.com\\\/en\\\/un-groupe-quatre-identites-fortes\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.lestandmodulaire.com\\\/wp-content\\\/uploads\\\/2025\\\/06\\\/le-stand-modulaire-article-un-groupe-quatre-identites-fortes-2025-03.jpg\",\"articleSection\":[\"WENES Group\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.lestandmodulaire.com\\\/en\\\/un-groupe-quatre-identites-fortes\\\/\",\"url\":\"https:\\\/\\\/www.lestandmodulaire.com\\\/en\\\/un-groupe-quatre-identites-fortes\\\/\",\"name\":\"WENES Group : 1 groupe, 4 identit\u00e9s fortes - 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